5 fast ways to up your library’s Twitter game

I spend a lot of time on Twitter.  Nevertheless, it is a tricky social media tool to get right.  Things move so quickly, and engagement is perhaps more elusive than on some other platforms.  I’m always looking for new tips, so I’m sharing some of my recent finds. Use up (nearly) all the characters.  In SimplyMeasured’s… Continue reading 5 fast ways to up your library’s Twitter game

Making the most of your social media effort: Part II

(One concern I hear a lot of is “How do we find time for this social media stuff?  We don’t have a full staff anymore and we’re already going nuts trying to do the things we have to do!”  There’s not a single, good answer that fits every library.  But, for those that have prioritized… Continue reading Making the most of your social media effort: Part II

Making the most of your social media effort: Part I

(One concern I hear a lot of is “How do we find time for this social media stuff?  We don’t have a full staff anymore and we’re already going nuts trying to do the things we have to do!”  There’s not a single, good answer that fits every library.  But, for those that have prioritized… Continue reading Making the most of your social media effort: Part I

Considering 2010 for libraries and technology

At the end of every year, lots of media outlets and assorted gurus make predictions about what is going to be happening in the next 365-odd days.  But how often do libraries stop to think about what those predictions might mean for the services they offer?  I’ve taken a selection of technology-related predictions and offered… Continue reading Considering 2010 for libraries and technology

Building social capital

If your library is on Facebook, Twitter or other social media site, congratulations.  You’ve started down the road to helping your library engage in new forms of communication and public relations.  However, just being there isn’t enough, and it may not help you in the long run.  It’s time to take the next step:  building… Continue reading Building social capital

5 ways for your library to Fail at Twitter

Twitter has finally hit the mainstream (If Oprah isn’t the mainstream, then I don’t know what is).  So we’re finally seeing more and more public libraries putting their feet into the Twitterstream.  This is generally a good thing; however, I am also seeing more and more libraries just dipping in their toes without really understanding… Continue reading 5 ways for your library to Fail at Twitter

Intermediate Twitter: #hashtags

(Thanks to Don Yarman for suggesting this topic–I’m always on the lookout for new fodder.  Send your ideas to meanlaura@oplin.org.) I have to assume that, by now, your library has finally jumped on the Twitter wagon.  (See here for additional info about Twitter for libraries.)  If your library is doing Twitter correctly, then you are… Continue reading Intermediate Twitter: #hashtags

[GUEST POST] Listening & the pattern

Dan Rockwell is a User Experience Researcher at Lextant. [BACK STORY: I met Dan at BarCamp Ohio and started following him on Twitter. Then I started listening to his soundbytes on Utterli. One of his messages really resonated with me, and I asked him to guest post here on the topic of “getting” social media.… Continue reading [GUEST POST] Listening & the pattern

The sins of library web sites

Ah, Twitter is a wonderful thing.  I asked members of the Twitterverse to catalog the problems of library web sites, and my followers (as friends on Twitter are called) did not disappoint.  I got responses not only from both library and non-library folks, but even a bit of international participation with a comment or two… Continue reading The sins of library web sites