What’s still missing from Ohio public library websites?

Recently, at my place of work, we decided to do a broad survey of Ohio’s public library websites for some basic functionality and features. We wanted to get an idea of just how many websites still had major problems (or not).  We looked at 169 different systems*. The results were a bit discouraging.  Here is… Continue reading What’s still missing from Ohio public library websites?

A simple idea for personalizing your patrons’ experience

If you’ve been paying any attention to digital marketing trends, then you already know that one of the next big things is the personalization of the user experience. Today, I was reading an article about a recent Adobe study about Millenials and cross-device experiences (definitely worth a read, BTW). One chart in particular really struck me:… Continue reading A simple idea for personalizing your patrons’ experience